Weight Watchers was my first diet at 12 years old and Weight Watchers was my last diet at 37. There were 25 years of yo-yo dieting and disordered eating in between. #wakeupweightwatchers
Now Weight Watchers has set a goal to grow their membership to 10 million people and their revenue to $2 BILLION. And do you know what one of their strategies is? This summer, they are going to give free membership to teens 13-17 years old! #wakeupweightwatchers
As a physician, I liken that to giving teens cigarettes… Get them hooked on dieting early, and they will be your return customers for many years to come. This is a disgusting business model! #wakeupweightwatchers
Teens don’t need adults reinforcing the message that their bodies are flawed and that a diet will fix them. Love them instead! #wakeupweightwatchers
Please don’t say, “But this is about health.” It’s not. The link between dieting and eating disorders is clear; this is about diet culture and body shaming. #wakeupweightwatchers
If this upsets you too, hop on twitter and use the hashtag #wakeupweightwatchers to be heard!